WIT names truck stop founder August Member of the Month

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PLOVER, Wis. – The Women In Trucking Association (WIT) has named Charlene Poe as its August Member of the Month. Poe is the founder and managing partner of Middletown Truck Stop Eatery & Drive Thru, a Delaware startup.

Poe entered the truck stop business unexpectedly, after a conversation with a truck driver friend about the lack of commercial truck parking in Delaware. Poe was curious about the situation and did some research, she said.

At the same time, she was also researching for a business idea to start with her family. She came across a study by the Delaware Department of Transportation, which confirmed the need for more commercial truck parking in the north and south ends of Delaware.

Inspired by this need, Poe and his family changed their business plans to focus on providing commercial truck parking and driver amenities.

The effort is still in its early stages, but the family has a vision to effectively maintain mobility. They plan to make the site a Leadership in Energy and Environmental Design (LEED) certified commercial truck stop.

In addition, the truck stop will have a long list of amenities that any professional truck driver would need on the road, she said, including a restaurant, fitness center, health clinic health, a truck service center and more. The restaurant will offer cleaner meat dishes, as well as vegan/vegetarian dishes and drinks for a healthier mobile life.

Poe said the goal is to break with the norm by redefining the image of truck stops. They are clients of the Women’s Business Center of Delaware, members of the National Association of Truck Stop Operators (NATSO), the National Association of Self Employed (NASE) and the Women In Trucking Association (WIT).

Securing capital is a challenge, which is why Poe and his team are launching a benefit-based crowdfunding campaign in the coming months on the Indiegogo platform. They will also consider investors.

“Everyone has something different and of immense value to bring to the table. When you truly discover what you bring to this space, do it from the heart, with all your heart. Embrace a mindset of servant/leader and never give up,” Poe said.

The Trucker News Staff produces engaging content not only for TheTrucker.com, but also for The Trucker Newspaper, which has served the trucking industry for over 30 years. With a focus on drivers, the Trucker News team aims to provide relevant and objective content regarding the trucking segment of the transportation industry. The Trucker News team is based in Little Rock, Arkansas.

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